As story-based sharing becomes more prevalent (growing up to 15x faster) than newsfeed sharing, social media stories have surpassed social media news feed as the primary way users share content with their friends. With social media designed initially as a text-based platform for desktop use, having transitioned to mobile-only platforms allow users to capture their […]
Power of Social Media Stories in Digital Marketing Read More »
If there’s one thing we can all agree on, it’s that we love teasers especially if they work. Promoting a project would require some sort of mechanism to snatch the viewers’ attention and arouse their curiosity. This is where the magic of teaser videos enters the picture. Designed to delay suspense and generate hype, teaser
What are the qualities needed to become a competitive graphic designer? Creating visual communications that are seen every day across the globe on all platforms, graphic designers develop captivating materials that are showcased on news and features, including magazines, newspapers, brochures, and many others. With the demand for technology to continually evolve into a much
With a variety of ways to connect with your brand’s target audience––blogs, live videos, infographics, etc.––modern-day marketers are just recently employing the benefits of using animation or animated videos in their quest to drive sales or position a build brand awareness. Tractile and easily moldable to fit any campaign proposition, animated videos are shaping
Make It Viral: Why Brands Are Switching to Animation Videos for their Marketing Content Read More »
Brand animation has become a trend this 2020. What is brand animation? It is a type of strategy used by businesses to connect to their consumers. It engages viewers and simplifies the message it wants to convey, no matter how complex it is. Brands use animation videos to grab the attention of the consumers
People wished 2020 to be a great year. Most of them claimed it would be a year where things would be better for them. They planned for it and set their goals by writing their new year’s resolution. But then, this pandemic happened. The new normal canceled most of our plans. It’s the same for
One of the most effective and popular forms of content marketing is animated videos. In fact, according to a survey done by Wyzowl, 92% of the respondents believe that videos, in general, are important in their strategy. Animated videos are engaging, easily digestible, and appeals to a broad audience. Plus, they’re flexible. They can be
A lot of online content is posted on social media every day—billions of content. Getting noticed online is difficult unless you back up your brand with great visuals. And the secret to superb marketing visuals is excellent graphic design! First impression lasts a lifetime. It is an old proverb that is still true, especially with
4 Signs You Need to Improve Your Social Media Graphic Design Read More »
We already know how powerful and compelling an animation video can be for brands. But having a great concept in mind and the right tools to produce an animated video is equal to having the ingredients and cookware but without the recipe. What else do we need to get started on your animated video? Answer:
Storyboarding is one of the important processes for creating awesome animated videos. It’s the step where your script comes alive, and where characters and concepts take form instead of just text on a white background. A storyboard would dictate how your animated video would look like, that’s why it’s crucial to get it right.
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