When it comes to using social media for your business, it can be easy to think about it in the same way you think about your personal accounts. You upload a video or post a piece of content organically and wait to see how your audience engages with it. But there’s also a world of …
How to Integrate Paid & Organic Posts to Your Campaign Strategies Read More »
Instagram is one, if not the most popular social media platform today. With over a billion existing users today, having a curated Instagram feed matter for every brand out there. Well-chosen concepts and images for Instagram feed are like a digital mood board to your target audience. It gives them the sense and feel of …
5 Pro Tips to Create a Unique Instagram Aesthetic Read More »
As story-based sharing becomes more prevalent (growing up to 15x faster) than newsfeed sharing, social media stories have surpassed social media news feed as the primary way users share content with their friends. With social media designed initially as a text-based platform for desktop use, having transitioned to mobile-only platforms allow users to capture their …
Power of Social Media Stories in Digital Marketing Read More »
If there’s one thing we can all agree on, it’s that we love teasers especially if they work. Promoting a project would require some sort of mechanism to snatch the viewers’ attention and arouse their curiosity. This is where the magic of teaser videos enters the picture. Designed to delay suspense and generate hype, teaser …
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